29th February 2012
By Hub
When you swipe your Oyster Card do you get a sense of achievement? Do you wonder, as you blip your card, whether your team has successfully defended your local station? When you mount your trusty steed (or Boris Bike) each morning, do you wonder how many points you’re racking up? No? Think again. Thanks [...]
22nd February 2012
By Hub
Last week the BVE (Broadcast Video Expo) rolled into town. From 14-16th of February Earls Court was jammed with video production enthusiasts there to revel in the latest advancements. Needless to say, Team Hub turned out in force. By the end of the expo, everyone had a favourite gadget they couldn’t stop talking about [...]
14th February 2012
By Hub
On Monday 13th February the first television advertisement made specifically for dogs aired during ITV’s famous countryside soap, Emmerdale. Last night the Nestlé owned Bakers Complete dog food company screened an advert that contained high-pitched sounds that cannot be heard by humans. The advertisement reconfigures the famous final scene of The Italian Job. As the [...]
14th February 2012
By Sophie Mallett
Watch a little valentine’s video, just for you…
13th February 2012
By Sophie Mallett
Recently Hub shot a promotion for RBS with DOP Greg Duffield. You might not know him by name but you’d definitely know his work – having done a a lot of camera work on UK comedies and as one of the key camera ops on The Thick of It. More importantly he’s a great guy [...]
8th February 2012
By Hub
Twitter have uploaded the ‘best/worst recruiting web advert of all time’ to Youtube, and it’s going viral. At the end of January 2012 it was HackWeek. For five working days Twitter allowed its staff to desert their dayjobs in order to form collaborative groups. These mini-teams came together to create ‘new tools, ideas and [...]
2nd February 2012
By Hub
The USA’s premier sporting event is being played out between the Giants and the Patriots this Sunday and, as ever, the Superbowl’s mid-match advertising promises to raise eyebrows. Every year the world’s market leaders roll-out TV promotions designed especially for the Superbowl. The captive audience is huge: last year over 111 million viewers tuned in. [...]
1st February 2012
By Sophie Mallett
You may have noticed the blog’s been pretty quiet over the last few months but it’s all been for good reason: Welcome to our new website. We’ve been working hard to rethink, refine and redesign our website and we’re pretty excited about the result, but we’d love to know what you think. Have a look [...]