The interactive tech scene is changing in a big way. In the past, if you were playing with the latest app, or clicking your way through an interactive video, the interactivity would have occurred solely between you and your device. In other words, 100% of the interaction happened on screen. It was a private [...]
It’s Clerkenwell Design Week this week! The annual celebration of Hub’s homeland as a world-leading design centre has rolled around again, and the weather couldn’t be better! As proud Clerkenwell residents, we thought we’d spend Tuesday morning taking in some of the most innovative and interesting exhibits. Before we arrived at the Farmiloe Building, [...]
The importance of branded TV channels cannot be overstated. In a genre-leading article for Marketing Week, Nicola Smith wrote that branded TV channels are a surefire way to ‘boost consumer engagement, reach new audiences and convert website views into purchases.’ Here at Hub, we see exactly where Nicola is coming from. In this blog, [...]
Here at Hub were are delighted to announce that the doors to our new studio are open! For the last couple of months we’ve been changing the face of our little corner of London in Clerkenwell. We’ve taken two empty rooms and turned them into a state-of-the-art studio and a client lounge that is both [...]
Levi Roots and Wallace & Gromit. One is a sauce-peddling, calypso-singing entrepreneur, and the other is a crime-fighting, bread-baking double-act that have stolen the hearts of a nation. These two national institutions rarely cross paths. One is a testament to British entrepreneurship, the other to British animation. The advertising & animation agency that grew out [...]
We’ve got a new toy in our recording studio. If you’ve been keeping up with the Hub Blog, you’ll know that we’ve recently opened the doors of our new studio and client lounge. The Tricaster 450 Extreme is one of many cutting-edge pieces of kit that we’ve recently got our hands on. The Tricaster [...]